Part of what you need to do is to choose a niche or concentrate on a target audience that can make it easier for you to attract people to you social networking site. For example you can start a social networking site to connect doctors and nurses together, you can start a social networking site that connects people of same ethnic groups or people with similar interest et al. Rasmussen College Career Insights Marketing your workwear brand depends on which audience you serve. For example, if you sell specialized workwear, you’ll likely be targeting people who work in the trades such as construction or nursing. You’d be selling products like safety shoes and scrubs. However, even within that niche you’d find that you can’t do a one size fits all ad. The person who’d buy safety shoes is very different than a nurse looking for scrubs. Within the men’s workwear niche, it’s considered more of a men’s fashion store. You’d target men between 25-40 with your apparel. You might choose to target men of different industries depending on what type of workwear you sell. For example, if you sell suits you might choose to target those who work in finance or law. In the women’s workwear niche, you’d likely market to women aged 23-34. If you sell professional work apparel, you might choose to target women who work in business, public relations, law, administration, or within a government role. As you can see, this is a business idea that can be taken into many different directions, depending on which niche you aim to focus on.  Matthieu Dalant says Business Plan Pro There are over 300,000 translators in the world for a reason; they are needed. In a world where more and more companies are using outsourcing, those that speak other languages are indispensable. Whether you are negotiating deals for an import-export agent or replying to company emails, there is work out there. 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